Released in 1969, “What Does It Take (To Win Your Love)” by Jr. Walker & The All Stars is a quintessential Motown track that showcases the band’s blend of soul, R&B, and pop influences. Written by Johnny Bristol, Jackey Beavers, and Harvey Fuqua, the song became one of Jr. Walker’s most notable hits and is celebrated for its soulful sound and heartfelt lyrics.

Musical Composition: The song opens with a distinctive and catchy saxophone riff, played by Jr. Walker himself, setting the tone for the track. The arrangement features a prominent brass section, a steady rhythm section, and Walker’s emotive saxophone solos. The instrumentation is rich and dynamic, combining elements of soul, R&B, and pop to create a compelling musical experience.

Lyrical Content: The lyrics of “What Does It Take (To Win Your Love)” explore themes of romantic longing and the desire to win someone’s affection. The chorus—“What does it take to win your love for me?”—captures the essence of the song’s emotional appeal, with Walker expressing his deep yearning and commitment. The lyrics are delivered with a sense of sincerity and passion, enhancing the song’s impact.

Cultural Impact: Released during the height of Motown’s popularity, “What Does It Take (To Win Your Love)” reflects the era’s vibrant musical landscape. The song’s soulful sound and catchy melody resonated with audiences, contributing to its success on the charts. It reached number 4 on the Billboard Hot 100 and became one of Jr. Walker & The All Stars’ signature tracks.

Legacy: The song remains a classic example of Motown’s influence on soul and R&B music. Its memorable saxophone riff, emotive lyrics, and dynamic arrangement have ensured its lasting appeal. “What Does It Take (To Win Your Love)” continues to be celebrated for its contribution to the Motown sound and its enduring popularity among fans of soul and R&B music.

Summary: “What Does It Take (To Win Your Love)” by Jr. Walker & The All Stars is a soulful Motown classic known for its distinctive saxophone riff, heartfelt lyrics, and dynamic arrangement. The song’s blend of soul, R&B, and pop influences, combined with Jr. Walker’s emotive performance, has made it a lasting and influential track in the history of Motown and soul music.

Video: